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'<div>
6月16日，重慶咖啡交易中心揭開帷幕。據介紹，該中心將建設爲全國最大的咖啡電子交易平臺、咖啡（跨境）電商平臺、咖啡產業鏈融資增信平臺、全國咖啡交易結算中心和咖啡大數據中心。</div>
<div>
</div>
<div>
重慶市經信委相關負責人認爲，該中心能爲咖啡產業鏈相關企業提供優質、便捷的信息、交易、結算、倉儲物流、融資增信服務，讓廣大咖啡種植者、咖啡生產商、貿易商、消費者實現信息共享，平等交易。</div>
<div>
</div>
<div>
重慶當地一不願具名的政府人士表示，重慶與國內最大的咖啡種植基地雲南相鄰，重慶有地理和物流優勢，形成了同時擁有港口、鐵路、機場三大區域性交通樞紐和水運、鐵路、航空三個國家一類開放口岸，而云南的咖啡產業長期以來在品牌建設、貿易方面相對落後，雙方合作恰好能取長補短。</div>
<div>
</div>
<div>
事實上，雲南、重慶兩地早已開始在咖啡領域合作。2015年5月，重慶能源集團與後谷咖啡簽訂戰略合作協議。雲南咖啡行業協會會長熊相人表示，“在雲南種咖啡，在重慶賣咖啡”的現象將更加普遍化。</div>
<div>
</div>
<div>
此外，近年來，中國咖啡消費量也在逐年上升，年均增長率保持在20%左右。“不過我國的人均消費量在4杯左右，即使在北京、上海等一線城市人均消費量也僅20杯，遠低於日、韓、歐美等100杯以上的水平。”熊相人表示，中國未來咖啡消費市場潛力巨大，預計到2020年消費將達6000億元以上。</div>
<div>
</div>
<div>
欲加強咖啡定價權</div>
<div>
</div>
<div>
事實上，重慶並非首個提出建咖啡交易中心的地方。</div>
<div>
</div>
<div>
早在2014年7月，雲南咖啡交易中心和昆明咖啡交易中心分別在普洱和昆明掛牌，並提出了建成世界第三大咖啡交易所的目標。但此後，各方取得牌照的進展不順利；2015年7月，上海自貿區咖啡交易中心也揭牌成立。</div>
<div>
</div>
<div>
《每日經濟新聞》記者瞭解到，除了國內多地爭奪咖啡交易中心，雲南咖啡由於更多系原料供應，面臨着在全球市場上缺乏定價權的窘境。</div>
<div>
</div>
<div>
“長期以來，在全球市場上，由於雲南咖啡一直處於原料買賣階段，不掌握定價權，無法保障咖農的利益。”熊相人表示，目前，全球只有雲南咖啡報價低於紐約期貨價格，這給雲南咖農帶來了數十億元損失。</div>
<div>
</div>
<div>
在重慶的設想中，其打造的咖啡交易中心還將承載五大功能平臺，今年將通過中歐班列運輸，實現出口3000個集裝箱的咖啡產品、咖啡交易額20億~30億元的經營目標；遠期規劃立足爲咖啡產業提供交易、信息、物流、融資等服務，至2020年實現交易規模1000億元、物流服務規模200億元、融資服務規模60億元<img alt="" src="/uploads/allimg/160824/8-160R40ZTS92.jpg" /></div>
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