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'<p>
開店了,自由了。</p>
<p>
每個人心中都有一個店。</p>
<p>
每個人心中又都有一個咖啡店。</p>
<p>
那是對自由的嚮往,擺脫了上班族朝九晚五,不用聽某個傻X領導指手畫腳的告訴自己該怎麼做,可以隨自己的心去做自己想做的事情;</p>
<p>
那也是對自己的承若,無論曾經是否被約束過,開一個咖啡店的夢一直深深地埋藏在心底多年,從未放棄……</p>
<center>
</center>
<p style="text-align: center; ">
<img alt="" src="/uploads/allimg/150612/3-150612191009236.png" /></p>
<p>
首先要想好定位</p>
<center>
<img alt="" height="455" src="http://photocdn.sohu.com/20150609/mp18235780_1433854119522_2_th.jpeg" width="600" /></center>
<p>
不少人在開店前都會很樂觀地去規劃,我要把店開成什麼樣。有熱情有想法自然是好事情,但現實卻和想象有太大出入,如何把“殘酷”的現實融近美好的想象中,這是每一位準咖啡店店主最需要解決的問題。</p>
<p>
不要總是想得太美好</p>
<center>
<img alt="" height="427" src="/uploads/allimg/150612/1910195434-0.JPG" width="640" /></center>
<p>
有位朋友小甲非常喜歡貓,準備開個貓咪主題的咖啡館,讓貓咪在咖啡館和客人玩樂外,整個咖啡館還可以有貓咪的照片和擺設售賣。</p>
<p>
詢問身邊朋友們的意見,反饋也都說覺得以貓咪爲主題的咖啡店很新穎很有趣。於是小甲越想越激動,爲了表示自己不是盲目決定,還特意跑到北上廣等地,探訪當地很火的貓咪咖啡館。</p>
<p>
不過到了自己咖啡館開業後,問題接踵而來,每隻貓咪都要有免疫證、貓咪要有專用的廁所位置、貓咪喫甜點和巧克力容易中毒,客人不能隨意喂貓咪食物、貓咪爪子容易抓傷抓壞客人衣服……</p>
<p>
小甲的這種狀況就是典型的“樂觀構想,悲觀執行”。</p>
<p>
分配好投資比例</p>
<center>
<img alt="" height="516" src="http://n1.itc.cn/img8/wb/smccloud/2014/12/27/141968320084158689.JPEG" width="797" /></center>
<p>
開一間咖啡館,你的創業賬單基本上會有以下這些:器材,原料、房租、裝修,如果是盤的一家已成型的咖啡館還要算上轉讓費。這裏費用佔比最大的就是裝修和轉讓費,其次是房租,反倒是最根本的器材,原料支出變得無可無不可了。這也是爲什麼你在路過裝修和主題都很有特色的咖啡店門口的時候,總是忍不住想要進去坐一坐,但當你點了一杯咖啡品嚐時,卻不禁要皺眉頭了。</p>
<p>
所以各位準備開店的朋友,建議大家在器材和原料上能加大投入。畢竟是開咖啡店,咖啡的品質還是需要保證,單是好的咖啡機都需要好幾萬元一臺,更不用提好的咖啡豆原料了。</p>
<p>
經驗之談彙總</p>
<center>
<img alt="" height="414" src="http://n1.itc.cn/img8/wb/smccloud/2014/12/27/141968321762646890.JPEG" width="640" /></center>
<p>
1.想好自己想開的是一傢什麼樣的咖啡館。是純粹的咖啡館?還是有周邊產品販賣的兼營或者是加盟店?做好市場調查,確定自己的核心競爭力。現在市面上大大小小的咖啡館很多,確定好自己店的類型和核心理念,才能保證在這個市場上擁有競爭力。 2.開咖啡店避免感性。不少女性想開咖啡店,是抱着一種感性的態度:‘開咖啡店是很美好的事’。有這種想法固然沒錯,但實施時應注意一定要避免感性。要提前做好規劃,讓自己的思路更清晰。只有心裏有數,實施更嚴密,才能保證你的想法更好地落到實處。 3.咖啡店一定要有相關規範。在開店前就應該做好自己店的相關規定,例如是否可以吸菸等。不要等問題出現纔來定規矩,提前定好規矩,有標準化的流程管理,才能成功。 4.沒有經驗,做加盟會更好。對於沒有經驗的新手來說,做加盟可以保證收入,加盟方可以從進貨、製作、裝修風格上提供一系列成熟的方法,讓新手避免走彎路。</p>
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my_web_url |
'https://1lo.gafei.com/views-33153' |
get |
array (
's' => 'article',
'c' => 'show',
'id' => '33153',
'm' => 'index',
) |